Brand Manager

Want to work on one of the world’s most iconic beer brands? And be apart of one of the best marketing teams in the world? Do you have a new or old love for the Formula 1® Grand Prix? Love Heineken®, Heineken® Silver, OR Heineken® 0.0? We are looking for a Brand Manager to join the Heineken® team in Australia.  

You will be joining a talented team on the Heineken® Brand within a broader Lion Marketing Team. You’ll transform innovative ideas into impactful campaigns, driving brand growth and exceeding consumer expectations to achieve ambitious business goals.

A day in the life…

• Support the Country Manager in managing brand performance to achieve consumer and commercial objectives, including AOP budgets.
• Develop and execute brand strategies and plans that influence long-term consumer behaviour and drive commercial success.
• Lead core brand innovation projects and oversee launch plans to bring new ideas to market effectively.
• Analyse brand performance using data insights and recommend adjustments to meet both short- and long-term goals.
• Collaborate across teams and maintain strong internal and external relationships to ensure campaigns align with brand strategy and deliver impactful results.

What you will need from day one…

• Translate brand strategies into impactful marketplace execution to create long-term consumer demand.
• Use consumer and commercial data to develop clear, actionable recommendations for brand growth.
• Collaborate effectively with internal and external stakeholders to align efforts with long-term strategic goals.
• Expertise in brand strategy, planning, and development, including Brand DNA.
• Ability to generate actionable insights from consumer and commercial data.
• Understanding the role of communications, innovation, availability, and pricing in driving demand.
• Experience in innovation development and commercialization.

Your experience will include 5+ years in:

• Proven marketing roles with demonstrated success.
• Participating in a full cycle of brand strategy development and planning.
• Managing cross-functional projects with measurable outcomes

Join us in building the next chapter of Heineken in Australia and be apart of a proud Lion legacy. We don't just offer a job; we offer growth and development ‘on tap’ where you can unleash your potential and be part of something extraordinary!