Field Sales Director

Bring your unquenchable thirst for sales and blaze a career less ordinary at Lion.

Lion, home to Australia’s most iconic beer and RTD brands – Hahn, XXXX, Stone & Wood, and Kirin Hyoketsu (to name a few) – is looking for a passionate and results-driven Field Sales Director to lead our Victorian, South Australian and Tasmanian State Sales Managers.  

In this role, you will drive sales growth and market share by developing strategic sales plans with the State Sales Managers, building strong partnerships with customers and industry players in each state, and setting the standard for operational excellence. You’ll inspire and empower a high performing team with a strong focus on safety and performance.  

You will work collaboratively with teams across Lion to achieve volume, share and revenue growth plans. If you’re based in Melbourne or Adelaide, thrive in a fast-paced environment, and are motivated to lead a team to success, this full-time permanent role offers an exciting opportunity to make a real impact. 

Your Mission: 

• Deliver with Impact: Lead the charge to exceed volume, revenue and market share goals. 
• Own Customer & Industry Engagement: Nurture productive, mutually beneficial business relationships with customers and industry associations, representing Lion at various events. 
• Collaborate for Success: Operate as one Lion, influencing cross-functional alignment with Planning, Channel, and Customer teams to unlock growth. 
• Negotiate and Persuade: Represent Lion in major Pourage Rights deals, owning negotiation strategy and long-term value creation. 
• Drive Operational Excellence: Embed Lion processes, technology and tools across the field sales team. 
• Lead and Coach: Create, develop and lead a high-performing leadership team, driving team engagement and championing a high-growth culture.

Your Edge: 

• Agile Communicator: Ability to articulate an inspiring vision in a clear and engaging manner. 
• Proven Leader: Ability to build strong-identity teams that apply their diverse skills and perspectives to achieve outstanding results. 
• Strategic Thinker: Agility and capability to develop vision and strategies to address customer and business issues. 
• Relationship Builder: Proven ability to form strong, trusted and constructive relationships with customers, cross-functional peers and business partners. 
• Commercially Minded: Strong commercial acumen with the ability to understand financials and commercial analysis. 
• Skilled Negotiator: Highly developed negotiation skills.

We are looking for an experienced Sales Leader with a proven track record of driving sustainable results in the fast-moving consumer goods sector. If you bring energy, commercial acumen, and a passion for leading high-performing teams, we’d love to hear from you. 

At Lion, we offer ‘growth on tap’ and you’ll get hooked on reaching higher with each new challenge. We have endless experiences to learn and grow for those thirsty for more. We have progressive flexibility, leave and wellbeing policies, backed by leaders who support the whole you. This means you’ll thrive at every stage of your personal and professional journey. At Lion you don’t have to choose – here you can win in work and life.